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Our PARK(ing) is much better than their parking

5 October 2016

On the 30th September “Zdravi” joined again the global initiative PARK(ing) Day. Parts of the parking spaces in Sofia were transformed into public spaces for people. Everyone had the chance to take part in writing “Life is good when we are healthy” by taking a photo with a letter of their liking and participating in the game of the application. As host #Zdravi usually challenges its visitors to do something good for themselves – to work out there, to test their minds or to stay hydrated with water and tea. Upon its first participation Sopharma’s social platform “Zdravi” offered the measurement of health indicators, advice from medical professionals and from the entertaining “Hugging machine” – an interactive installation which upon execution of the advice gives a present because we have taken care of ourselves. The support from Sopharma for similar initiatives is part of the efforts to transform our city into a modern and a pleasant for living home for everyone.


PARK(ing) Day was initiated in 2005 with a single location in San Francisco, USA, but today over 170 cities from 35 countries around the world “park”. Sofia joined PARK(ing) Day for the first time in 2011 at the initiative of Credo Bonum foundation when the number of participants is only 11, but every year their number won’t stop growing. Among the participants of 2016 are “House of Europe”, BACB, Credo Bonum, BukvArt, Da Da Cultural Station, HleBar, Rescue Relax, Roobar, 100 beers, SmartBooks publishing house, “KolichkaBar” and many more.